The singer, from Clayton, shot to fame after winning the X Factor three years ago, but has not released any new material for almost two years.
Fans blame his record firm, Syco, which is owned by X Factor boss Simon Cowell.
They held homemade banners and chanted: "We want the album, we want it now!"
They also sang their favourite Shayne Ward songs including 'No promises' and 'That's my goal'.
Delayed
Fan Julie Nelson-Littleproud said that she felt forced to act after Shayne's record label repeatedly delayed the release of his third album.
Syco initially said the album would be released last summer, and have put the date back twice.
Julie, 46, from Manchester, said: "We could probably be called the most patient fans in the world and we felt we needed to speak out.
"He's not just a pop star, he's the people's champion - 10.8m people voted for him.
"We, the fans, want a new album, we want a new tour and we want Shayne to be given the chance to shine like the star we know he truly is."
When he won the show Shayne had huge success, with a Christmas number one and a number one album.
His second album reached number 2 in the charts. A spokesman for Syco said: "Shayne is currently busy in the studio recording new material.
"We don't have a specific date for the release of his new album but it will be early next year."
You need Flash player 8+ and JavaScript enabled to view this video.
460
275
7WAvggReLEY
false
Tweet

Showing comments 1 to 25 and replies | View All
caz (14/10/2009 at 10:01)
Ashford (14/10/2009 at 11:47)
Sam Anderson (14/10/2009 at 12:01)
vegas-blue, Stalyvegas (14/10/2009 at 12:34)
Guten Tag, Manchester (14/10/2009 at 12:49)
Not long till the bacon's cooked, Manchester (14/10/2009 at 12:52)
We have some great young bands around at the moment but the problem is they will never be heard while this shameless,manipulative self-serving "X Factor" publicity vehicle of Cowell is allowed to dominate the tv and media....pap like the X-Factor is slowly destroying our music industry.There has to be more to music than this "text the winner dropped after an album" pretty-boy rubbish that people like Cowell and Walsh force the gullible,spoon-fed public to now accept as the "norm."
dufster, NI (14/10/2009 at 12:56)
Pushkin (14/10/2009 at 13:14)
minnie royle (14/10/2009 at 13:15)
JTC Formerley JimC (14/10/2009 at 13:19)
Is It Me? (14/10/2009 at 13:38)
Garsinho, Manchester (14/10/2009 at 13:44)
Not long till the bacon's cooked, Manchester.
Everything you say is true. But the thing I hate most about X-Factor is it makes kids think that they don't need to bother doing their homework or bothering learning anything at school becuase they all think they can become rich, celebrity pop stars just by going on shows like X-Factor.
Fraggonard McGillicardy (14/10/2009 at 14:03)
Dev Monkey, Manchester (14/10/2009 at 14:56)
Louise (14/10/2009 at 14:59)
Mike, Manchester (14/10/2009 at 15:11)
caz (14/10/2009 at 17:32)
Drew-Peacock, Our House (14/10/2009 at 18:28)
Pandora (14/10/2009 at 18:29)
Tina Campbell (14/10/2009 at 18:35)
He has already sold a million records worldwide, with the correct material and level of publicity there is no telling what Shayne could achieve.
As for all those leaving negative comments, if you really think the protest was a waste of time, then why post stupid comments in reponse? Surely that's a waste of your own time and says more about you than anything else! Oh and by the way, where were you the night Shayne won the X Factor? Sat at home voting for him like the rest of us no doubt! One word - HYPOCRITES!
Best of luck with the new album Shayne, look forward to hearing it.
Joe S (14/10/2009 at 19:34)
You obviously take music way too seriously. Music is meant for ENJOYMENT - and if people enjoy listening to Shayne (which A LOT of people do) then what is your problem? Everyone has different tastes in music, if you don't like Shayne's music then you know what to do.
The music industry has changed. Get used to it.
selfexiled (14/10/2009 at 20:04)
It was a reasonable show when it started but now the bean counters run it it is on a downward spiral.
Copycat, Castleton (14/10/2009 at 20:46)
Mr.Ward has already earned my vote.
range, wales (14/10/2009 at 21:32)
uncle bulgaria, Wimbledon Common (15/10/2009 at 00:01)