Whilst the highly visible green and gold campaign, which David Beckham offered support to by wearing one of their scarves as he made his way off the pitch on Wednesday night, will again be in evidence as United entertain Fulham on Sunday, Gill believes the Glazers' positive contribution to the club is being ignored.
United announced a seven-figure sponsorship deal with Telekom Malaysia on Thursday, providing further proof the Reds remain an attractive proposition.
The five-year deal is part of a new commercial strategy implemented by the Glazer family.
Instead of taking a global approach, United adopt a territorial stance, doing exclusive deals in specific areas to maximise income and make the most of an estimated 333million supporters worldwide.
It was one of the facts the Glazers took into account when they launched their own takeover.
"The owners thought we were doing very well on the commercial front but that there were other opportunities out there," Gill said.
"This is the insight they have brought in.
"It doesn't get much media coverage but the very fact they have come in and are able to do these deals benefits us.
"We can reinvest that money back into the team."
Gill's comments reinforce the view inside Old Trafford that the only reason the vast majority of the £80million received from Real Madrid for Cristiano Ronaldo remains unspent is due to Sir Alex Ferguson's reluctance to enter what he feels is an inflated transfer market.
The Manchester United Supporters Trust argue differently, of course, as they stand solidly behind the Red Knights, whose attempt to wrest control of the club on behalf of the fans is now being assisted by leading global investment bank Nomura.
Sources close to the Glazer family have continued to insist the club is not for sale, and they have no intention of off-loading despite debts in excess of £700million.
It was a message reinforced by Gill as he was announcing Telekom Malaysia is to become the 'Integrated Telecommunications Partner' of the Old Trafford outfit.
"There are protests," said Gill.
"Everyone has the right to protest and there was certainly a lot of green and gold there on Wednesday, you cannot deny that.
"But this partnership demonstrates the strength of the club. It is a long-term partnership for five years.
"We will be around for the length of this five-year deal and many more in addition to that.
"We have a sound business model and Telekom Malaysia is partnering one of the best teams in world football. That will always be the case."
What do you make of Gill's comments? Have your say.
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Showing comments 1 to 25 and replies | View All
Redraw, Belfast (12/03/2010 at 09:57)
I used to like Gill
They wouldnt print how I feel about him now.
Just you save your own Job David at the expense of United.
stevi, france (12/03/2010 at 09:58)
Free Red, Manchester (12/03/2010 at 09:59)
Well of course he does that's what David "debt is the road to ruin" Gill gets paid for (lol)
Tony Nuttall, Barnsley (12/03/2010 at 10:00)
Robbo, N2409, M16 (12/03/2010 at 10:05)
Johnniejohn, Tunbridge Wells (12/03/2010 at 10:12)
Robbo, N2409, M16 (12/03/2010 at 10:14)
"War, famine and disease not necessarily a bad thing," says Gill.
Splurge (12/03/2010 at 10:25)
And the Glazer's business acumen is so good that had we not sold Ronaldo last year we would have made a loss. great plan.
JStander (12/03/2010 at 10:26)
I would suggest to MUST that (accepting any takeover may be a long term venture, in view of apparent stance by Glazer) they write to Glazer suggesting a freeze, at least, of ST prices for next year with a 10% discount for holders who have had Season tickets for 5 years or more.
With sufficient advertising for such a move, the 'ball' is firmly in the Glazer court for a positive response, and should indicate their future intentions.
The likelihood of me renewing, and my first season was 1959, are very slim - on financial grounds - and I suspect there are many in a similar position. Proposed boycotting on "Glazer" grounds alone may only have limited chance of success. United are already advertising for fans to join a (supposed) ST waiting list.
LUHG
Midfield General (12/03/2010 at 10:27)
United 18, Huddersfield Town 3, City 2 (League Titles), Wilmslow (12/03/2010 at 10:33)
danny, WILMSLOW (12/03/2010 at 10:35)
BALL AND BAT, ALL OVER (12/03/2010 at 10:41)
The Kid (12/03/2010 at 10:42)
Gill is making himself look a fool. To say Ferguson has money to spend, when the club is saddled with a £700 million debt millstone around their necks is totally irresponsible. Gill, Glazer, can reiterate their stance that the club is not for sale until their blue in the face, however, the bond prospectus highlights the importance of match day revenue, how vital it is vital to the business model. A boycott of season tickets, and the Glazers will be gone in no time.
Midfield General (12/03/2010 at 10:55)
stevi, france (12/03/2010 at 11:09)
I'm sure now you're going to harp on about principles etc. but honestly how many of us with give up our jobs as a matter of principle?....none!
The Kid, 12/03/2010 at 10:42 "A boycott of season tickets, and the Glazers will be gone in no time." The fact is you have no way of knowing this to be true and no time could in actual fact be years, you must stop dealing with fantasy and deal with the actual realality of the situation.
You can't make serious decisions on a wimp & a prayer, thats the difference between being a sucess or finding yourself in the bankruptcy court.
james cromley, stockport (12/03/2010 at 11:21)
Please turn against these people they only want to destabilise the club for personal greed.
This is the most successful period in the clubs history and it comes at a price. Don't let them spoil it. Keep United Red and White.
Unless ofcourse the Red Knights promise to 1. Reduce ticket prices 2. Promise to never take a penny in dividends, shares and bonuses 3. Promise to put all profits into the transfer kitty 4. Promise to never borrow any money that would attract interest payments.
They can and will never promise these things. Wake up.
Midfield General (12/03/2010 at 11:28)
"And let me say this – I don’t feel like I own the Cowboys. You can own a piece of land, a house or a business. You can’t own the Dallas Cowboys. The fans own Dallas Cowboys."
What would their fans say if someone bough them with a leveraged takeover and walked off with most of the profits?/ There would be mass protests. And as the Cowboys are seen as an national institution muck like United, all fans would oppose it.
tooth&claw, manchester (12/03/2010 at 11:30)
O'Neill has stated that he wants to keep Gill.
Anthony Shaw (12/03/2010 at 11:45)
Unfortunatly i fear the majority of our fans will only start to realise when, not if we finish below City in the league.
I saw Duncan Edwards play, Walton Le Dale (12/03/2010 at 11:50)
I am therefore indebted to a few of my fellow United posters for at least 'keeping me in the loop'. I do appreciate some of the postings so far this morning that contain a sensible approach to the subject, and find them most interesting, eg from stevi France and JStander. I also warm to the witty comments that have been subscribed eg from Robbo. Thank you, one and all!
Bar one or two obviously silly or Bitter posters, please continue your offerings. It does enlighten this poor wayward sole.
G M USA (12/03/2010 at 11:50)
Make your choice Mr. Gill: it's either Green and Gold; or, Greed for Gold!
The banners staying up..., Manchester (12/03/2010 at 11:53)
Rozza, London (12/03/2010 at 11:55)
stevi, france (12/03/2010 at 12:01)