DOZENS of local schoolchildren assembled at the giant Winter Hill transmitter mast in Lancashire to mark the start of a 100-day countdown to region's digital TV switchover.
The Granada TV area is one of the first to make the switch from analogue, which will begin on November 4.
By 2012 the whole country will be receiving digital signals.
The youngsters were joined by the switchover mascot `Digit Al' at the 1,035 foot mast - the country's tallest television transmitter.
Winter Hill has the second biggest population coverage of any British television transmitter at around 7m people.
Digital UK, an independent body leading the switchover, has been sending leaflets out to homes highlighting what people need to do to ensure that they are prepared.
A series of roadshows starts in Manchester today, and a detailed 20-page guide to switchover is being sent to every household in the area.
On screen captions will also be shown, to remind viewers to get ready. These will be backed up by TV, press and radio advertising giving viewers the options for going digital.
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100 day digital countdown
July 28, 2009
11-year-olds Latasha Gorge and Alana Chaisty celebrate 100 days to digital switchover at Winter Hill

Showing comments 1 to 5 and replies | View All
Andy Gagae (28/07/2009 at 12:11)
Mark,Radcliffe. (28/07/2009 at 13:21)
Mr Angry, Bury (29/07/2009 at 11:05)
Zimmerman, manchester (29/07/2009 at 17:52)
Phil Oldham (29/07/2009 at 22:56)
Zimmerman - The signal strength will get a lot stronger when they switch off the analogue channels, if you think about it, currently, the one transmitter is emitting the analogue channels and umpteen digital TV and radio channels. Analogue channels require a lot more of the available 'bandwidth'..we are talking over 5x the airwaves per channel (if I remember correctly, although I stand to be corrected!). Hence why, that when these are switched off, the transmission equipment will be purely dedicated to digital broadcasting and provide a much better service.