Harveyboard Print & Digital is investing in new screen printing machinery, which means it can produce wilder and wackier t-shirts than ever.
The equipment can produce unusual effects which look like splodges and splatters.
T-shirt printing is one of the innovations introduced by Kevin Royle since he bought the Stockport-based business in 2003.
Twelve months ago, Kevin invested £20,000 in a new large digital printer capable of printing up to 130cm wide.
Since then the business has grown steadily.
Now he is planning a another wave of investment to ensure the firm continues to expand.
"We do van lettering, football kits, stickers and banners - we'll print almost anything - but clothing is an expanding part of the business and now accounts for about 15 per cent of turnover," said Kevin.
"We've been concentrating on promotional clothing, whether its staff T-shirts for a café or T-shirts to wear on hen nights.
"Now I'm thinking about getting another machine for T-shirt printing that will allow us to do smaller runs - just a few shirts, if needs be - and to print some unusual effects."
Kevin bought the business `on a whim', he said.
"The business had been going since 1980, then the owner retired in 2003 and I bought it, almost on a spur of the moment whim.
"So I remortgaged the house, bought the company, and off we went. The result is that I've more or less doubled the length of my working week. It's hard work, but it is good."
The three-strong team is one of only a handful of traditional screen printers left in the north west.
"Screenprinting is a dying art in some ways, now that most printers have gone digital. But we've stuck with the traditional skills," said Kevin.
Unusual projects include printing the logo of a liquor brand on to the skins of a drum kit.
"Our market is national - for instance, we do a lot of work for Oxfordshire County Council," he explained.
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