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B2B to open NYC office

MARKET researcher B2B International is looking to take a bite out of the Big Apple.

The Bramhall-based business is opening an office in New York next month, in a move that follows hot on the heels of its Chinese venture.

B2B International, which operates in a number of sectors including pharmaceuticals, utilities, building and education, said the New York office will service the demands of its growing number of US clients.

Matthew Harrison, director of international operations, who will be heading the new office, said: "In keeping with our strategy of globalisation, this latest office is designed to meet the needs of our many existing US clients as well as appealing to a broader American audience. It will also provide clients from other areas of the world with the chance to explore the States in more depth."

Mr Harrison added that the multilingual four-strong New York team has experience of working in the UK, France, Spain, Germany and China.

In January, B2B International, which employs 70 staff and turns over £2.5m, opened an office in China to tap into the opportunities in the Asian market.

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